We are proud not only of our work, but our team. Every member brings expertise and a diverse skill set that is valued by our clients. These are the people that drive our client success. We don’t just serve local businesses in Hamilton and the Greater Toronto Area. We’re not limited nationally in Canada, either. Our services are as global as our people―meet the SociallyInfused all-stars.
SEO Ethical Code & Values
An SEO agency you can trust.
We like to have fun at SociallyInfused, but we also hold our entire team personally accountable for our client success. As experts in servicing our clients with internet marketing and search engine optimization (SEO), we continuously endeavor to exceed expectations—from improved SERPs, increased website traffic and customer conversions, to a clear-cut return on investment—always sticking to our ethical code & values:
We will treat all clients without prejudice and with respect.
We handle all client interactions in a fair and unbiased manner. We will be meticulous in all projects, ensuring that we are performing justly and with honesty. When necessary, we may appoint client accounts to be administered by individual SEO experts and consultants and SEO account managers.
We will protect the privacy and security of our clients.
We will not disclose any sensitive client data or communicate our SEO development on their website, including, but not limited to, any customer information and patented or branded assets without pre-written consent from our client representative. We will also guarantee that all our talented employees and brilliant contractors have signed non-disclosure agreements to safeguard all client information.
We will do everything within our professional abilities to grow and retain our clients’ rankings and improve conversion rates and ROI.
We will always and continually lead the way, keeping ahead of our competitors with the advancement of search engine algorithms and evolving website user-interfaces, customer experience, and development technologies. That’s why we don’t hire on academic performance alone; we also prioritize creativity and those who exhibit life-long learning qualities. But we’re not without smarts, did you know that we have a rocket scientist on our team?
We will not communicate unrealistic expectations to our clients.
We will establish realistic objectives and service goals and will not make unrealistic guarantees to our clients. We will communicate truthfully when discussing any results we anticipate and those that are not in our control.
We will not be shady—with our consumers or search engines.
We will not falsify or present inaccurate information for our clients, solicited or not. Within search engine results, business listings, social, ads or on our client’s website.
We will not purposefully breach any official rules of search engines.
We will continuously endeavor to remain informed on current rules and regulations of the major search engines. As search engines evolve, we will actively make sure that our clients’ websites comply.
We will never knowingly participate in any undertakings that might damage a client’s brand reputation.
We will adhere to search engine and directory guidelines and perform ‘white-hat-only’ methods and practices as to avoid any known penalizations for search engine deindexing.
We will absolutely not breach any governmental laws.
Due diligence is a requirement that we practice daily—confirming that our actions comply with appropriate local, provincial, and international regulations of business conduct and Internet processes. We are asked about artwork and graphic design often and, to be clear, this unquestionably includes copyright and trademark infringements.
We love Halloween, but will not misrepresent ourselves or our services.
Honesty is one of our core principles here at SociallyInfused. We will accurately express our Search Engine Optimization services, tactics, expertise, certifications, historical performance, employees, and delivery times, and never deliberately deceive our clients.
We will not even claim the work of others as our own.
We have pride in what we do, and we strive to deliver unique (and amazing) content for all clients. We ain’t down with plagiarism. That’s why anything we might borrow or reference from a third party will be credited to them and used only with their approval.
As leaders in the Search Engine Optimization industry, it is our duty and honour to follow these SEO Ethical Code & Values. We vow to perform with a unified approach towards the success of our clients’ business endeavors.
—Vincent Bucciachio, Founder[On behalf of the entire SociallyInfused family]