Category Archives: Search Engine Optimization

When Search Intent Requires More Than A Blog

search intent google query

Blog content can entice customers to your product; however, due to Google’s focus on search intent, a blog may not be the best form of content marketing or social media marketing. How do you figure out if your blog is enough or if you need to pursue other content marketing strategies? In the following paragraphs, […]

What’s the Cost of Buying Links in 2020? We Contacted 1,950 Blogs to Uncover the Truth

Building backlinks is critical to the success of any search engine optimization campaign. It can also be expensive. David McSweeney, a frequent Ahrefs contributor, and Joshua Hardwick, Head of Content at Ahrefs and founder at The SEO Project, reported on the cost of buying links in 2018. They had some relatively decent numbers (data from 2018 […]

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